Monday, September 26, 2011

SEX ISN'T A FOUR-LETTER WORD

IIPM Mumbai Campus

Sex is... what happens between the sheets. But it is just as much what happens betwixt the ears. The mind is the key. But are our minds free and uncluttered enough to either draw sustenance from or feed the pleasures of the flesh, guilty or otherwise?

We live in times in which sexually loaded images and ideas jump out at us day in and day out from our television sets and movie screens. But for the uppity loony fringe peopled by the moral police, we are completely blase about this unstoppable sensory overload.

Sex talk is cheap in India. The entire nation seems to go into paroxysms of collective vicarious delight when Munni's badnaami and Sheela's jawani are put on show in our multiplexes and living rooms, with Bollywood divas and starlets inveigling us with miles of well-toned bare midriff.

We live in a country where even an advert for a mango drink cannot refrain from alluding to the Kamasutra. Sex is all pretty aam in this land of 1.2 billion humans.

The question is: how much of the action that we Indians are supposed to be getting is worth all the reams of newsprint and all the spools of videotape that are frenetically expended on it? We can't tell for sure, no matter what the stress is really on – quantity or quality.

Is a sexually hyperactive and liberated India for real? Or is it only a media-created myth, constructed almost on an industrial scale to peddle a wide range of products and events from lacy lingerie to salacious sex toys, from appeal-enhancing fragrances to libido-boosting pills, from furtive rave parties in urban nether zones to ayurvedic aphrodisiacs and Ecstasy, both the substance and the state of mind.

Sex is all around us – on advertising hoardings, television commercials, adult websites, pornographic rags and film dialogue and songs. If you believe the hype, we are at it all the time. And loving it.

But that is not what the nationwide TSI-CVoter sex survey indicates. As many as 40 per cent of those polled perceive sex as either just a "physical need" or, worse still, a "mechanical chore". What's more, 27 per cent are dissatified with the quality of their sex life while 35 per cent feel that they could do with a booster shot.

The flip side of life in the fast lane, many Indians appear to have realised, is a loss of a healthy, fulfilling sex life. Well over 50 per cent of the people quizzed in this survey admit that they aren't getting enough owing to overwork, urban stress and shrinking leisure time.

So, where really does the truth lie? Read on for the answer.

SEX: Are we getting enough?
For More IIPM Info, Visit below mentioned IIPM articles.
IIPM ranks No 1 in International Exposure in the 'Third Mail Today B-School Survey'
Management Guru Arindam Chaudhuri Dean Business School IIPM
IIPM Excom Prof Rajita Chaudhuri
Kapil Sibal’s voters want Jan Lokpal, not Government-proposed Lokpal Bill

IIPM: What is E-PAT?
"Thorns to Competition" amongst the top 10 best sellers of the week.
IIPM RANKED NO.1 in MAIL TODAY B-SCHOOL RANKINGS
'Thorns to Competition' - You can order your copy online from here

No comments:

Post a Comment